Formed
a decade ago by Hollywood film producers Brandon and Marianne
Chase, the company structure was based on the need for realistically-priced,
top quality Swiss Watches specifically directed to the needs
of professional pilots, both civilian and military. The design
process began after months of consultation with all categories
of flyers. It was only after this research that the precision
timepieces went to the drawing boards, then to prototype testing
and finally into production.
The reaction
the CHASE-DURER "look" and to its functionality, ruggedness
and dependability was instantly acknowledged by the aviation
world. Not only were their most important needs incorporated
into the watches, but CHASE-DURER created a pricing structure
that raised eyebrows within the industry by eliminating the exorbitant
profits demanded by other companies making similar (though not
as attractive) timepieces. "prices for top quality Swiss
Watches include thousands of dollars of profit on each watch
for the manufacturer and this is simply not necessary," said
company founder Brandon Chase. "There is no need to go beyond
fair pricing for top quality to maintain our company's success
and our customers' support," said Chase. Today, thousands
of military and commercial pilots in many nations covet their
CHASE-DURER Watches. Hundreds of unsolicited rave reviews are
on file at the CHASE-DURER offices. Many of them are posted on
this website. Repeat buyers are counted in the thousands. Following
their success in the aviation world, CHASE-DURER entered into
another form of military timepiece, the ultra-rugged SPECIAL
FORCES Underwater Demolition Team Chronograph series. Again the
company met with officers and enlisted men from Special Forces
units and, before long, the unique SF 1000 was born.
Since the
creation of its first watches, CHASE-DURER has spread its wings
and created an entire collection of quality Swiss watches that
enjoy the very special "look" and pricing that continue
to be the buzz of the industry. The Collection is the largest
Chronograph selection of Military, Special Forces, Pilot, Racing,
Diving and Ladies' Sport Watches available. The range is complete,
from moderately priced models to diamond and 18K gold models.
Scores of different choices have been designed to satisfy the
needs of discerning watch buyers in every field of endeavor,
offering a wide selection of features within a popular price
range.
The CHASE-DURER
two-year international incremental warranty is possible only
because of the stringent quality control maintained by the Company,
and the design and construction elements specifically dedicated
to dependability and ruggedness.
Headquartered in Beverly
Hills, California, the company is a fast-growing Watch manufacturing/distribution
company. CHASE-DURER is proudly displayed in hundreds of retail sites, with
the number growing steadily. These fine precision instruments can also be
found at the United States Naval Academy, West Point and the Air force Academy.
Among the many professionals who wear CHASE-DURER timepieces is world-renowned
test pilot Robert Gilliland, who was first to fly the SR-71 Spy Plane, THE
BLACKBIRD, and who has flown higher and faster than any pilot in history.
Among proud owners are Generals, Admirals, Combat and Commercial Pilots,
Fighting Ground troops, Doctors, Lawyers, Industry Leaders and so many others
who require and enjoy the unique power, performance and design of true CHASE-DURER
Swiss precision.
Tens of millions of television
viewers have been introduced to CHASE-DURER on prime time network television
programs such as JEOPARDY, HOLLYWOOD SQUARES, WHEEL OF FORTUNE, THE PRICE
IS RIGHT, SHOP 'TIL YOU DROP and others. Network television host Pat Sajak
owns three CHASE-DURER timepieces. Many film celebrities wear the Watches.
For most of the decade,
CHASE-DURER Watches have been exposed to millions of magazine readers in
full-page color ads in such major publications as ESQUIRE, DISCOVER, SMITHSONIAN,
MAXIM, GQ, PLAYBOY, POPULAR MECHANICS, MEN’S JOURNAL, DUPONT REGISTRY,
MILLIONAIRE, and dozens more. The company participates in major Jewelry and
Watch trade shows around the world. This exposure assures that the company
will continue growing its significant Dealer, Distributor and Customer base.
CHASE-DURER is a charter member of the AMERICAN WATCH GUILD and serves on
the Advisory Board together with CARTIER, ROLEX, JAEGER LE COULTRE and VACHERON
CONSTANTIN.
CHASE-DURER for those
who know Watches.
